Google Apps Set for IP Telephony Integration from Avaya
Internet search leader Google unveiled its latest set of online business tools Thursday, aiming to snare a bigger piece of the enterprise market dominated by Microsoft. Google already has at least one player onboard: IP and telephony firm Avaya. Avaya, a provider of Internet phone switchboards for businesses, says it plans to link its IP Office product to Google Apps Premiere Edition to provide productivity-enhancing solutions geared toward businesses of all sizes.
"Google Apps offers the potential for us to provide our first-class communications applications Make sense of your IT infrastructure to a broader audience," Lawrence Byrd, director of IP telephony at Avaya, told CRM Buyer. Avaya's partnership with Google initially will focus on integrating the IP Office product, which targets small and medium-sized businesses.
The Google service offers a powerful set of APIs (application program interfaces), Byrd noted, that should enable Avaya to create new solutions geared toward the needs of small businesses. Among the potential applications are tools for improving employee productivity Get the Facts on BlackBerry Business Solutions and optimizing communications -- whether they take place via a PC, a telephone, or a mobile device.
The combined solutions will be sold through Avaya's network of resellers and distributors and are slated to roll out by September, according to Byrd. The companies will jointly market and support the offers according to the terms of their agreement.
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