Cisco sees $10 billion market in video

Note:  With fuel prices heading up it makes logical sense that video and teleconferencing with become a more critical service for companies to combat these rising fuel prices.

Cisco says its opportunity in video is $10 billion over the next 3-5 years, not including network upgrades required to  support video applications. Physical security alone is an $8 billion market, but TelePresence virtual conferencing accounts for Cisco's biggest product ramp, according to Marthin DeBeer, senior vice president of Emerging Technologies.

DeBeer says Cisco has 100 customers for its TelePresence virtual conference rooms since the system's launch in 2006. These customers have equipped anywhere from 50 to 200 office rooms with the system.

Cisco itself has TelePresence-enabled 230 rooms in San Jose, DeBeer says. The technology has enabled Cisco to save $60 million over the past year, and DeBeer himself has cut his amount of travel by 66% while "seeing" twice as many customers as he would had he traveled.

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